Blogs Library

We like to share knowledge and insights about our industry. Get inspired by our latest blogs where we share our latest news and developments. We hope this will helps you with delivering personal and relevant communication for your customers. Want to learn more? Visit our Resources Page

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3 major challenges for the CMO in the digitalisation

Monday, October 29, 2018 by Charlotte Banning - Head of Marketing

As you already know, most marketing managers has bought into the high rate of change and are actively working today to meet their customers digitally. But what are market leaders' top priorities 2018? And their biggest challenges? Read more

Market leaders' views on Martech: 3. Data and analysis

Sunday, October 21, 2018 by Charlotte Banning - Head of Marketing

There are 4 key areas to take your digitalisation work to the next level. Read more

Focus on the customer journey!

Saturday, October 20, 2018 by Charlotte Banning - Head of Marketing

There are 4 key areas to take your digitalisation work to the next level. Read more

Right now you are missing out on millions in profit, yet it’s so easy to avoid.

Tuesday, August 21, 2018 by Hampus Lindberg - Director iGaming Wiraya

Failing to activate new players is one of the biggest challenges for the industry today, with 65% of newly registered customers never making a deposit. Read more

Video Blog: How can brands truly engage with customers?

Thursday, August 17, 2017 by Sam Madden - iGaming Director

So many consumers struggle to interact with their brands of choice, and in turn businesses are really failing to communicate effectively. So what the answer? Watch the video below. Read more

CRM Managers are a key tool in the future success of your business. It’s time to prove your worth!

Thursday, July 13, 2017 by Jenny Sondell - CRM Expert

Effective use of customer data is key to growing business revenues, yet those businesses that can combine good customer insights and an innovative approach to CRM data will become industry leaders. Read more

Top 5 tips for accessing your bombarded consumers

Wednesday, May 10, 2017 by Sam Madden - iGaming Director

What are the problems that consumers have with utility companies, telcos, banks and insurance companies? Why do they leave them? How can we engage with your customers to drive increased ROI? Watch our video blog to find out our top 5 tips Read more

How can you track your customer lifecycle?

Thursday, March 9, 2017 by Sam Madden - iGaming Director

Developing the right customers increases additional revenue and profitability. The customer lifecycle is the toolkit that helps you allocate the resources, which is why it is such an important sales and marketing tool. Read more