Activate and engage your players

Generate the best value from your players and boost the player experience

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Cut through the noise with Wiraya

The Gaming industry has never been more saturated and players are fed up with being bombarded with untargeted advertising.

Wiraya’ software combines interactive voice calls and personal text messages to strengthens the relationship with your players throughout the player lifecycle.

Convert your players!
Communication overview

Wiraya can help you with...

The challenges we solve

Wiraya solves business critical communication challenges in the gaming industry and at key moments in the player lifecycle.

The result? 4x times higher conversion leading to increased CLV and improved player experience.

Know Your Customer

Inspire your players to verify their age and identity.


Activate your retail players, build customer data and cross sell online.



Convert newly registered customers to active players.

Early Life

Build brand loyalty in the early stages of the player lifecycle.


Increase deposits during seasonal campaigns.


Reactivate your passive players and prevent churn.

Sportsbook Season Ticket

Secure the largest share of the player wallet during the sporting calendar.

Responsible Gambling

Proactively address problem gambling and reduce the risk of punitive fines.

"Compared to our previous traditional approach of email and text offers, using Wiraya has seen a significant increase in player conversion for both activation and reactivation."

Mario Bilic Head of Gaming at Interwetten


Trusted with over 100 million customer interactions

Want to see how it works?

We’d love to show you in a demo.

Start increasing CLV with Wiraya today.

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