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Marketing leaders’ views on Martech: 3. Data and analysis
The analyst – the marketing leaders most sought after colleague […]
Marketing leaders view on Martech: 1. Strategy – an enabler or disabler?
Market leaders’ strategic work with Martech There are 4 key […]
What customer obsessed companies do differently
The typical traits customer-obsessed companies possess Most brands say they […]
Customer obsession is the new black
Interview with the CX specialist Joakim Thörn We have interviewed […]
Why CX needs to be one of top management’s most important priorities
If brands don’t invest in Customer Experience they will soon […]
How to build a customer obsessed company
Best practices from CX-transformer, Joakim Thörn How many companies are […]
Treating customers like prospects is a dangerous game
Why you shouldn’t treat your customers like prospects When you’re […]
The Customer Activation Gap – How to stop missing out on millions in profits
The Customer Activation Gap. The final pitfall at the last […]
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