CRM Barometer 2018 – UK’s largest CRM survey
How do leading companies focus on customer experience with their CRM work?
The CRM Barometer is a leading annual survey and report that focuses on how companies work with CRM.
We can clearly see that the CRM departments’ customer focus has spread and now affects the entire organisation. With this report we hope to inspire the CX & CRM community to lead the way towards a customer obsessed organisation. Found out how your company measures up against your competitors.
Key Headline Stats
20% plan to drive change to match customer behaviours
22% of businesses to increase focus on existing customers
23% plan to collect and improve their customer data
28% plan to create a customer focussed culture
How Öresundskraft successfully collected missing email addresses from their customers.
Öresundskraft is setting themselves up for success with up-to-date customer […]
How MSX International uses Wiraya’s video calling solution to connect with customers and improve customer experience.
About MSX International. MSX International has been the partner company […]